The Professional Diploma is ideal for marketers who are moving into a more functional or departmental role, for those who are already managing the marketing process at an operational level, as well as those looking to build on the knowledge gained at Professional Certificate level with a view to gaining a marketing management role.
The content of the course has been developed in consultation with employers to ensure that participants gain the relevant competencies for various stages of a marketing career.
The CIM professional Diploma is designed to fit around your work and other commitments, giving you the opportunity to develop your skills and network with other like-minded participants, exchanging experiences and ideas.
Nottingham Business School is an accredited Chartered Institute of Marketing (CIM) study centre.
Download our Frequently Asked Questions here 
Please note the following information for applicants.
Contact us
Email
Telephone: +44 (0)115 848 4460
Visit the Nottingham Business School website
Please note the following information for applicants
Course content
This internationally recognised qualification builds on the fundamental concepts and principles of Marketing. It focuses on the key aspects of managing the marketing function, in order to develop a greater awareness of the practical implications of these aspects in an organisational context.
Modules:
- The Marketing Planning Process
- Delivering Customer Value through Marketing
- Managing Marketing
- Project Management in Marketing.
Assessment
New this year is a combination of module assessment methods. These have been updated to include more work-based projects so that participants can apply their knowledge immediately to their own business. There will be four assessment points throughout the year in order to offer you more flexibility.
How do you study?
Modules are delivered on a part-time basis. For more information on the days/times of delivery please contact the course leader. Study methods will consist of a combination of lectures, small-group work, problem-solving exercises, videos and case studies.
Skill development
On successful completion of the course participants can expect to have developed skills in the following areas:
- planning
- decision-making
- prioritising
- information management
- monitoring
- evaluation
- communicating
- thinking creatively
- balancing needs and interests of all stakeholders.
Professional development
Students who are awarded the qualification at Professional Diploma will be eligible to become an Associate Member (ACIM). If they meet the relevant criteria individuals may also upgrade to Full Membership of the Institute (MCIM).
For those students who are already CIM members, attendance on this course qualifies for Continuing Professional Development hours.
Students who successfully complete the Professional Diploma in Marketing can go on to study for the Postgraduate Diploma in Marketing (CIM), also offered by Nottingham Business School.
In an increasingly crowded workplace, the practical nature of this course differentiates graduates from other applicants, acts as a significant signal to employers that graduates are serious about Marketing and demonstrate that graduates have the skills and techniques needed to manage the marketing function.
This course does not offer placements, however assignments include work-based projects which you can apply to your own organisation.
Entry requirement details
You require one of the following:
- CIM Professional Certificate in Marketing (2001 or 2008 syllabus)
- a business or marketing BA or MSc Degree where a minimum of one third of the credits come from marketing
- experience in a marketing management role, sufficient to have provided you with the ability to demonstrate the learning outcomes of the Professional Certificate in Marketing if required, through successful completion of the Level 6 Entry test
- you must currently be employed, or be able to gain access to an organisation upon which to base assignments.
English language requirements
See the English language entry requirements for courses at Nottingham Business School and a full list of all English language qualifications accepted by the University.
How to apply
Applications should be made using the apply online button at the top of the page.
