The MSc in Management and Marketing provides future managers with a solid grounding in the operation of key functional areas of Business and the way that these areas are integrated in globally orientated organisations. The Marketing route has been designed to provide you with an understanding of marketing principles and practices and key analytical techniques. You will be equipped with the skills and knowledge necessary to develop and implement innovative, value-adding marketing solutions to help maintain superior customer satisfaction.
We have recently introduced a new framework for our full-time Masters in Management programme, covering some significant and exciting developments that have come about through consultation with our students, staff and alumni. The new framework will facilitate greater engagement with external businesses and organisations, leading to an enhanced student learning experience.
As a student on MSc Management and Marketing you will be entitled to a free iPad to enhance your learning experience. Students will be provided with the iPad upon commencing the course to access the latest learning materials. Additionally, students will also be supplied with a small number of eBooks related to the subject of study.
Students on this course are also eligible to apply for a scholarship from Nottingham Business School. For full details on eligibility and how much is available visit the postgraduate fees and funding section of our website.
Contact us
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Telephone: +44 (0)115 848 4460
Nottingham Business School website
Please note the following information for applicants
Fact file
Entry requirements: Please see the
Applying section
Starting: September
Course length: One year full-time
Study location: City site
Fees and funding:
Please see the fees and funding information.
Candidates applying from visa national countries are required to submit an advance payment, which will then be deducted from the full fee. Please note that fees are subject to annual review.
Course content
The fundamental aim of marketing is to build and maintain superior customer satisfaction and, thereby, value. To achieve this aim, it is necessary to be able to combine Marketing theory with critical and analytical approaches in order to develop innovative value-adding marketing solutions.
In addition, to achieve this aim in different business contexts and maintain success over a period of time, it is also necessary for the basic principles and practices of marketing to be continually applied, challenged and updated. From this standpoint, the study of Marketing cultivates knowledge of the fundamental marketing theories, competency in the key analytical techniques, the ability to develop innovative solutions and the development of the critical thought processes required to continually challenge existing frameworks and approaches.
We expect participants who successfully complete this course to be well prepared for careers in marketing management and for more specialized marketing roles such as advertising.
Core modules:
- Managing People
- Information and Knowledge
- Accounting, Finance and Economics
- Strategy in the International Environment
- Marketing and Operations
- Research Methods
- Applied / Consultancy Project
Specialist modules:
- The Customer Experience
- Marketing Contexts
Induction
We provide a comprehensive induction phase, which includes a mandatory residential course. This is an important part of the course and must be completed before module teaching starts.
Study and support
A variety of teaching and learning methods are employed including, lectures, seminars, case studies, interactive workshops, discussions, business simulations and group activities.
Assessment
Varied methods are used throughout the course, including presentations, group work, management reports, and examinations.
In-sessional English language support
For those students whose first language is not English, the Business School provides in-sessional support for academic writing specific to the requirements of the course.
For further information about Nottingham Business School, our resources and facilities please visit the School website.
Graduate employability
Graduate destinations from this course include, senior management positions, marketing roles, international employment and customer relations positions. A sizeable proportion of students join graduate management trainee programmes and some have been offered jobs with the SME company for whom they completed their consultancy project.
Career development
As part of the course, careers advisers will run a series of workshops where students can identify methods and strategies to enable them to effectively pursue their career goals. The workshops will focus on both home and international students and concentrate on developing skills and occupational awareness.
Although this course does not currently offer a placement, the applied Consultancy Project provides the opportunity to put into practice the knowledge gained from the previous modules within a real life UK business setting. The Consultancy Project enables you to undertake an assignment to develop your consultancy skills and gain a detailed understanding of the management and operation of a modern business.
The consultancy project
Designed to integrate and operationalise theory, the Consultancy Project provides groups of programme members with the opportunity to put theory into practice in a real life UK business setting. The module aims to develop the capacity to work as part of a management team through active participation in a live consultancy project, and to enhance the ability to communicate clearly; argue rationally; and apply strategic concepts to produce real business solutions - given time constraints and conditions of uncertainty.
Real-world experience
All of our courses are vocationally-oriented, providing the skills and experience that are relevant to and valued by employers. The real-world consultancy project, carried out in collaboration with local organisations, continues to be a key factor in the success of our courses and one on which we are keen to build. The new framework, in which the consultancy experience forms the basis of a 40-credit project, has preserved and extended this opportunity to provide you with work-based experience that is of genuine value to your future career.
Entry requirements
An undergraduate degree equivalent to a UK undergraduate honours degree (2.2 or above)
English language requirements for International and EU students
For full entry requirements, visit the how to apply section.
Further entry requirement details
An undergraduate degree equivalent to a UK undergraduate honours degree (2.2 or above). All applicants will be required to demonstrate a commitment to the subject they wish to study and should demonstrate how their chosen programme of study will benefit them in their future career.
English language requirements
See the English language entry requirements for courses at Nottingham Business School and the full list of all English language qualifications accepted by the University.
One academic OR vocational reference is required.
How to apply
Applications should be made using the apply online button at the top of the page.
