Physical Sciences, Engineering and Computing Research Centre Seminar Series

An Extended Neuro-Fuzzy Approach for Efficiently Predicting Review Ratings in E-Markets

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As part of the School of Science and Technology Physical Sciences, Engineering and Computing Research Centre seminar series Georgina Cosma, NTU, presents: An Extended Neuro-Fuzzy Approach for Efficiently Predicting Review Ratings in E-Markets.

  • From: Wednesday 18 June 2014, 1 pm
  • To: Wednesday 18 June 2014, 2 pm
  • Location: 015, CELS, Nottingham Trent University, Clifton Campus, Clifton Lane, Nottingham, NG11 8NS

Past event

Event details

As part of the School of Science and Technology Physical Sciences, Engineering and Computing Research Centre seminar series Georgina Cosma, NTU, presents: An Extended Neuro-Fuzzy Approach for Efficiently Predicting Review Ratings in E-Markets.

The Internet has opened new interesting scenarios in the fields of commerce and marketing. In particular, the idea of eCommerce has enabled customers to perform their transactions in a faster and cheaper way than conventional markets, and it has allowed companies to increase their sales volume thanks to a world-wide visibility. However, one of the problems that can strongly affect the performance of any eCommerce portal is related to the quality and validity of ratings provided by customers in their past transactions. Indeed, these reviews are used to determine the extent of a customer's acceptance and satisfaction of a product or service and they can affect the future selling performance and market share of a company. As a consequence, an efficient analysis of customer feedback could allow eCommerce portals to improve their selling capabilities and income. This paper introduces an innovative computational intelligence framework for efficiently learning review ratings in eCommerce by addressing different issues involved in this significant task.

This seminar is hosted by Richard Cant.

All welcome.

Location details

Room/Building:

015, CELS

Address:

Nottingham Trent University
Clifton Campus
Clifton Lane
Nottingham
NG11 8NS

Past event

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