Digital leadership for growing businesses
Learn how to become a leader in digital marketing for your sector.
- From: Wednesday 18 March 2015, 9 am
- To: Wednesday 18 March 2015, 1 pm
- Location: Worksop Turbine, Coach Close, Worksop, Nottinghamshire, S81 8AP
Are you a small or medium business based in the East Midlands? Would you like your business to lead in digital marketing for your sector to ensure you stay ahead of your competitors?
If so, book your place today to attend this dynamic and interactive workshop which will explore how you can make digital marketing work for your business, rather than being a slave to the technology. Learn how to become a leader in digital marketing for your sector and where your priorities should lie.
In this fast paced and informative session, we will explore how growing businesses can harness the power of digital marketing. Topics will include:
- How good is your Search Engine Optimisation (SEO)? How to do an SEO health check
- Creating an effective social media marketing strategy
- Successful Pay Per Click advertising: how to get the best value from your advertising spend
- Competitive intelligence: tools to research your competitors' online activity
- You can only improve what you measure: setting your business digital key performance indicators
- Latest digital trends your business should be watching.
The workshop has been designed for businesses who are already carrying out online marketing activities and wish to review and improve their performance, rather than complete beginners to digital marketing. It is a perfect follow on to our Winning Business through Social Media workshop on Wednesday 17 February.
The workshop is being delivered by Rainu Bhele from digital marketing agency Hallam Internet, one of the UK's leading providers of internet marketing services.
Rainu is an experienced digital marketer with a track record of delivering successful digital campaigns. She is a member of the Chartered Institute of Marketing, is Google Accredited, and speaks at industry events both locally and nationally. Rainu's expertise includes search engine optimisation (SEO), pay per click advertising (PPC), social media marketing, email marketing, conversion rate optimisation and digital strategy.
All delegates will be provided with their own copy of course materials, and an action plan to implement in their business.
NTU is committed to helping business growth in the region and this workshop is being delivered through NTU's working with you... programme, which is part funded by the European Regional Development Fund (ERDF). The workshop is in joint partnership with Oxford Innovation.
Please arrive at 9 am for a prompt 9.30 am start. The workshop will end at 1 pm, when a light lunch will be served, giving you a further networking opportunity.
This event is free to eligible small and medium businesses in the East Midlands but space is limited, so please book as soon as possible. Please note that we are only able to accept one booking per business due to the demand for places.
To book, please click on the add to basket button above and complete the short online booking process to reserve your place.
For any queries, or if you experience difficulties with the online booking process, please email us or telephone +44 (0)115 848 8899.