CIM Social Media for B2B

CIM Social Media for B2B

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Conferences | Seminars | Workshops

Back by popular demand, Luan Wise, marketing expert and author of the award winning 'RELAX! It's Only Social Media', will deliver this workshop packed full of useful hints, tips and examples about which social media platforms work best for a B2B audience.

  • From: Wednesday 1 November 2017, 2 pm
  • To: Wednesday 1 November 2017, 5.30 pm
  • Registration: 2pm
  • Location: Newton N55, Newton Building, Nottingham Trent University, 50 Shakespeare Street, Nottingham, NG1 4FQ
  • Cost: Member: £65 Studying member: £65 Student: £65 Non-member: £95
  • Booking deadline: Tuesday 31 October 2017, 12.00 am

Past event

Event details

Back by popular demand, Luan Wise, marketing expert and author of the award winning 'RELAX! It's Only Social Media', will deliver this workshop packed full of useful hints, tips and examples about which social media platforms work best for a B2B audience.

Social media marketing is often thought to be the domain of the B2C enterprise, but social media is about people, not logos. The real challenge however is in understanding how to effectively use social media tools within a business to business context. Social media can deliver results if you have a plan and the know-how.

The session will cover the following:

*  The social media landscape  
*  Optimising your social media profiles 
*  Creating and using a company page on LinkedIn 
*  How to effectively use LinkedIn groups  
*  Best use of Twitter 
*  Social media management tools  
*  How to measure social media ROI

Luan Wise is a Chartered Marketer with over 15 years’ experience in agency, client-side and consultancy roles. She has worked for organisations large and small including Hilton, Royal Mail and the University of Cambridge.

Luan is also author of the award-winning book, ‘Relax! It’s Only Social Media’, and a course instructor for LinkedIn’s online learning platform, Lynda.com

This session was a complete sell-out when it took place in Birmingham back in March, so don't delay in booking your place as spaces are limited.

CPD category: Digital integration
Duration: 3 hours

Registration and networking is from 14:00, the event starts at 14:15 and finishes at 17:30. If you are non-EU resident please call the Network Support team to make your booking.

To contact a member of CIM Network Support team please call +44(0)1628 427340 or email cim.events@cim.co.uk.

Location details

Address:

Newton Building
Nottingham Trent University
50 Shakespeare Street
Nottingham
NG1 4FQ

Parking:

There is no parking available at the University itself, but there are many car parking facilities within a couple of minutes walking distance. The nearest car park is Talbot Street Car Park. If using this car park, please exit onto Chaucer Street.

There are a number of park and ride services into the city or you could travel by tram - the nearest stop to alight would be Nottingham Trent University.

Past event

Still need help?

+44 (0)115 941 8418