NTU Graphic Design student named as prestigious RSA Student Design Award winner

Final Year BA (Hons) Graphic Design student Cairo Hamilton has been named as one of the recipients of the highly prestigious RSA Student Design Awards.

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Graphic Design student Cairo Hamilton

Final year BA (Hons) Graphic Design student Cairo Hamilton has been named as one of the recipients of the highly prestigious Royal Society for the encouragement of Arts, Manufactures and Commerce (RSA) Student Design Awards.

Cairo's prize includes a three-month paid placement with the Graphic Design team at Waitrose and a complementary RSA Fellowship to help kick-start his career.

The awards are an annual competition for students and recent graduates run by the RSA (Royal Society for the encouragement of Arts, Manufactures and Commerce). They aim to challenge students to think differently about design through tackling briefs focused on real-world problems. The entries are judged by a panel of designers, industry experts and social innovators and reaching the final shortlist is seen as an achievement in itself.

When I found out I'd won I felt ecstatic and the placement at Waitrose will be a fantastic opportunity to make some valuable connections.

Cairo Hamilton

Cairo was encouraged by his course tutor to submit his work for one of the eight briefs in the competition. He chose The Daily Diet brief, sponsored by Waitrose, which challenged him to design a way to make healthy eating appealing to young people. Cairo's project was based on an app called 4Dinner, designed to help people transition to healthy eating. It aimed to help users to improve their diet and cooking skills through providing information to prepare and cook healthy and nutritious meals.

As part of his submission Cairo had to supply boards illustrating his proposal, insights and research, a written statement describing his Big Idea and scanned sketchbook pages demonstrating his development process .

Cairo told us: "There was times when I really struggled to articulate exactly what I wanted to say with this project, so to find out I was shortlisted was a great feeling. When I found out I'd won I felt ecstatic and the placement at Waitrose will be a fantastic opportunity to make some valuable connections."

BA (Hons) Graphic Design Course Leader, Kathryn Coates commented: "This is an amazing achievement, Cairo has a real interest in exploring how design can be used to instigate positive social change – essentially to do good, and I'm delighted to see his work being recognised and awarded by the RSA in this way."

NTU Graphic Design student named as prestigious RSA Student Design Award winner

Published on 27 May 2015
  • Category: School of Art & Design

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