Project to shine spotlight on skills in construction

Students from Nottingham Trent University are taking part in a project which will shine a spotlight on jobs and skills within the construction sector, and encourage more young people into the industry.

BE Inspired gives our students the chance to develop their transferable skills and enhance their employability.

Fiona Winfield, NTU Employability Coordinator

Students from Nottingham Trent University are taking part in a project which will shine a spotlight on jobs and skills within the construction sector, and encourage more young people into the industry.

The University is linking with the Construction Industry Council to create BE Inspired – a competition for students from Nottingham Business School and the School of Architecture, Design and the Built Environment.

Students have been tasked with producing a three-minute video and creating a social media campaign which will engage and inform young people about career opportunities in the construction industry. The winning package will be used across the industry.

BE Inspired aims to combat the widening skills gap across the construction sector, with fewer young people choosing professions in architecture, surveying, engineering, project management and planning.

The competition launched with speed networking for students from the two schools, who then split into teams. In November, each team will present their initial ideas to a Dragons’ Den-style panel made up of sponsors and partners. Those short-listed will present their strategies to the panel in January.

The winning team’s video will be launched and shown at an event in March at Antenna in Nottingham. The package will then be used by the industry to encourage young people into the construction sector.

Winners of the competition will not only get a cash prize, but also a valuable insight into the workings of property and construction.

Fiona Winfield, Nottingham Trent University Employability Coordinator, said: "BE Inspired gives our students the chance to develop their transferable skills and enhance their employability. It’s also a great opportunity for them to work closely with employers and build their professional contacts, all while learning about an industry in which they may decide to follow a career path when they graduate."

Tim Garratt, MD of sponsor Innes England, said: "It’s important that we all as an industry engage to ensure that we are bringing new talent into the profession. During the recession, we found that young people weren't going into surveying because job roles had decreased – now leaving us short of new talent."

Maria Willis, of Construction Coach and chair of the East Midlands Construction Industry Council, is working with the University on BE Inspired. She said: "With around 35% of career advisers believing that a career in construction is unattractive, many perceive the industry to have a non-academic career path – and as a result fewer young people are going into roles in architecture, project management and construction.

"This competition will help students put business theory into practice and helps educate the educators. This is also a chance for students to network and engage with top employers in order for them to understand more about what is available.

"Students will be working together to improve on team working skills and also liaise with our sponsor employers about the possibility of gaining summer internships."

Sponsors of BE Inspired are construction firm Laing O’Rourke, construction consultancy company Gleeds, consultancy and construction firm Mace, leading Midlands property agents Innes England, creative agency RizkMcCay and specialist construction PR agency Cartwright Communications. Each sponsor is offering support to the students who sign up.

It’s important that we all as an industry engage to ensure that we are bringing new talent into the profession.

Tim Garratt, MD of sponsor Innes England

Project to shine spotlight on skills in construction

Published on 5 November 2015
  • Category: Business; Press office; School of Architecture, Design and the Built Environment; Nottingham Business School

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