Decorative Arts student wins three month placement with Tigerprint

BA (Hons) Decorative Arts student Isabella Mitchell has been announced the winner of Tigerprint's Gifted? 2015 competition. She was awarded a three month placement with Tigerprint as well as a £500 cash prize.

BA (Hons) Decorative Arts student Isabella Mitchell has been announced the winner of Tigerprint's Gifted? 2015 competition. She was awarded a three-month placement with Tigerprint as well as a £500 cash prize.

Tigerprint is a design studio based in Bradford which designs cards, craft products, calendars, children's toys and much more. They are the sole supplier of greetings products to Marks and Spencer.

Tigerprint's Gifted? 2015 competition, in association with New Designers, was open to students and recent graduates. Isabella chose one of three briefs, Paper Library, where she was asked to design a stationery collection intended to fit within Tigerprint's Paper Library collection. She was asked to submit a maximum of four A3 boards, showing her initial ideas, development, and final concept.

Isabella explained the concept behind her collection: "The title for my project was called Narrow Boat Nomad. In terms of inspiration, my creative practice explores the relationship between personal narratives and spatial locations. I was inspired by narrowboats that I cycled past on the canal near where I live on my commute to London. I felt like the boats were visual stories, like a physical record of the occupant's adventures.

"I think the best part was the prize of the three-month paid placement, which I have arranged to do once I finish my final year. It gives me the freedom to have more fun with my final project, rather than spending time now arranging something for when I finish. I really do enjoy the creative freedom studying art and design at university. I love being in the workshops and really being able experiment, play, and make.

"My entry featured print designs, colour palettes and technical models, all the result of skills which I have developed during my time at NTU. I feel that this is what gave my entry an edge, as I designed a range of stationery products which when used could be adapted to have a second life, promoting them to be re-used and treasured rather than thrown away. I have always had a passion for sustainability within design, and I feel that I have benefitted from Decorative Arts' craft focus, as we learn about making processes and materials."

Decorative Arts student wins three month placement with Tigerprint

Published on 15 February 2016
  • Category: School of Art & Design

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