Design Thinking

On this course you will explore the need for creativity and change in today’s business environment and idea generation techniques.

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Be actively involved in studio design projects.

Be ahead of the competition and stand out from the crowd in today’s business world by being able to demonstrate your idea generation and problem-solving skills!

Design Thinking is aimed at business and marketing students who wish to enhance their creativity by combining techniques from the design and marketing professions to generate new and innovative ideas and solutions.

In this course you will:

  • explore the business case for creativity in the workplace
  • work in teams to solve simple design problems
  • explore how to incorporate innovation in everyday business practices
  • look at consumer behaviour and current marketing trends
  • learn how to improve your project management and leadership skills
  • be actively involved in studio design projects and consider prototyping and sketch modelling to present your concepts
  • develop a personal project, supported by lectures on marketing and how to launch a new product or service
  • explore presentation skills so that, upon completing the course, you will have a project that demonstrates your awareness of design, marketing, branding and business thinking, which you can present in teams to your tutors and fellow students.

After studying on this course, you should be able to demonstrate an understanding of the need for creativity and change in today’s business environment and knowledge of idea generation techniques, and the ability to use basic sketching and modelling techniques to present concepts effectively. It will also give you the skills to manage a project effectively.

You should have completed at least one year of undergraduate business course and wish to enhance your creativity and design thinking by combining techniques from the design, marketing and business professions. You should also have the required English language skills.

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On this course you will learn to use basic sketching and modelling techniques to present concepts effectively.

Course Details

Location: City Campus

Starting: 22 July 2019

Course Duration: Two weeks

Credits: 10 UK / 5 ECTS

Fees

Early bird discount applies to students who pay their tuition fee before 31st March 2019:

Early bird discount fee

Standard fee

£990

£1,100

If you are interested in booking as a group of 10 or more, please contact us for more information and package prices.

Application deadline 1st June 2019

Fees include:

  • Full social and evening events programme, supported by NTU student buddies
  • At least one weekend visit to one UK city or other attraction (maximum of three trips available for those on the four-week programme)
  • NEW for 2019 - English Conversation Cafe
  • NEW for 2019 - An end of course ‘Summer School Showcase’ at which student work is exhibited to NTU students, staff and summer school students
  • Access to NTU’s Global Lounges and services, including a free international lunch and week-day refreshments
  • An Employability / Alumni session
  • A GSS T-shirt
  • Certificate of completion and a transcript of results

How to Book

Please download and complete the application form, and email it to the Global Summer School team:

Email: globalsummer@ntu.ac.uk

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