Jace Tay
Fashion Marketing and Branding is a course that has provided me with much insight into the industry and provides many opportunities such as live projects to gain more experience.

More about Jace

What do you enjoy most about your course?
“I enjoy the creative modules and industry lectures.”

Has the course included any live projects or briefs that you really enjoyed?
“In Year Two, there was a live project with Boots and we were allocated teams to work on the brief. The brief included new product development and we brainstormed ideas to create a new make-up product!

“It was an extremely interesting project and my team was shortlisted to present it to Boots at their headquarters in Nottingham. It was truly an amazing experience in which the industry representatives gave us feedback afterwards. My team won the live project and it was riveting knowing that the product and project we worked on served for real-live results that Boots appreciated.”

Has the course included any industry competitions, and what did you enjoy about it?  
“Graduate Fashion Week (GFW) in London was an incredible experience that opened my eyes to the real world relevance of my course. It was an amazing event that educated me and also reminded me of the abundance of creative talent in the UK.

“It humbled me and also motivated me to work harder and to not be afraid of chasing higher heights within the UK. I was able to network with other finalists and include this achievement in my resume for future references.”

What do you think about the staff?
“The lecturers, tutors and all the staff on the course are extremely supportive and helpful. They provide 1-to-1 sessions that enables students to reach out to them where necessary. The Employability Team and library resources are extremely helpful throughout the course.”

What do you think about the facilities available to you?
“The photography studios are all available for students to rent for free and I used it for my final year project! Being able to experience a professional level of photography in the studio is great. The art and design facilities provided are amazing! I love the Bonington Gallery in particular. Being able to view other creative work within the University is great! Also, the library is open 24/7 and this is extremely useful as most of the computers have many programmes from Adobe.”

As an international student, what do you like about studying and living in Nottingham?
“I think that the most interesting part about living in Nottingham is experiencing the British Culture. Before coming to the UK, I only knew of Britain in the way that movies and books portrayed it to be. Even though I heard about people travelling to the UK beforehand, living in the UK is extremely different compared to the ‘tourist’ experience.

“Living on my own definitely taught me multiple things that I would probably wouldn’t have learnt had I chosen to stay in Singapore and I think that collectively – the experiences that I have accumulated here has matured and humbled me in many ways on an individual basis.

“In the little shop houses in Nottingham, I have found gems in terms of food and also art and I think that this little city has a lot more to offer than what is seems!”

In a nutshell, why would you recommend your course / NTU to someone looking to study BA (Hons) Fashion Marketing and Branding?
“The ranking of the course has risen in 2018! Fashion Marketing and Branding is a course that has provided me with much insight into the industry and provides many opportunities such as live projects to gain more experience. The facilities at the university are also fantastic and I think that NTU is a great university to meet people! The Students’ Union organises many events as well if you enjoy partying or just networking.”

Where do you hope to be in five years’ time?
“I hope that the career I am in is fulfilling to me and that I look forward waking up every day to explore, discover and enjoy my life to the fullest!”

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