Naomi Braithwaite

Naomi

Braithwaite

United Kingdom

More about Naomi

Research Project: Ethnographic study of contemporary shoe design

"My PhD is an ethnographic study of contemporary shoe design, researching shoe designers who are niche and not mass market or big label brands. I am looking at their creative inspirations and how they respond to materials and the commercial pressures they are under.

"I am following the shoe through the whole process; looking at the material selection, designing and making, as well as the commercial side; the pricing of the shoes and how they are marketed to commercial buyers and shops.

"NTU has aided my project by providing a positive environment in which to study. The facilities are excellent and the academics and support staff are invaluable. The people in the School of Art & Design are from such varied backgrounds, there are always alternative opinions and perspectives."

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