Role
Senior Lecturer in Marketing.
Modules taught:
Principles of Marketing, Buyer Behaviour, Improved Customer Experience, Service Marketing and Research Project Supervision for undergraduate and postgraduate courses.
Career overview
Dr. Insha Amin joined Nottingham Trent University in 2022 as a Senior Lecturer in Marketing, NBS. Insha holds a PhD in Service Marketing and has more than 6 years of teaching experience which includes teaching at undergraduate and postgraduate level in the UK and Various Indian Universities.
Prior to starting at NTU, Insha was an Assistant Professor at the ICFAI, IBS hyderabad India.
Research areas
Destination Branding, Tourist Motivation, Technology Adoption.