Ena is the Principal Lecturer course leader for International fashion Business plus consultancy within International fashion Brand business development and brand co-ordination and creative consultancy.
Ena has extensive experience originally as a designer and then developing towards brand management and brand co-ordination within UK, US and European Markets. Successfully having built brands and brand managed across a broad range of international regions both Pan Pacific American and European. This has given Ena extensive knowledge of the development of concepts ideas and identities through to retail environment and consumer.
Ena has undertaken workshops in the UK and Asia as well as consultancy in developing international brand markets positioning and identities.
Ena's areas of expertise are:
- Products (sourcing and development for global markets)
- Fashion retailing (development of and creative direction of fashion labels throughout the UK, Europe and Asia)
- Fashion marketing (middle to upper)