Role
Dr Elsa Ball is a Lecturer for BA (Hons) Fashion Design. Her academic responsibilities involve teaching across level 4, 5 and 6 with a specialist focus on culture and context. She supports students to develop critical, research‑led perspectives on the industry’s impact and its possible futures
Elsa works as a Research Fellow on the Back to Baselines in Circular Fashion & Textiles sub-network, which forms part of the Circular Fashion and Textile Network Plus, a collaborative research initiative funded by the Natural Environment Research Council (NERC). Thematic area 4 addresses the Fashion and textiles industry’s skills requirements across three categories: professional, educational and consumer, both in terms of the current and future workforce, and best practice for effectively harnessing expertise to support sustainable development.
Career overview
Elsa is a researcher, educator and designer whose work sits at the intersection of fashion, culture and sustainability. Her MA in Culture, Style and Fashion informs a practice that brings critical, contextual and future‑focused perspectives into both her teaching and research and received an NTU Postgraduate Scholarship.
Before joining NTU, Elsa worked as a men shirting designer for a fashion supplier, where she worked closely with buying teams to create trend-led seasonal collections.
Research areas
Elsa’s PhD, funded by the UK Art & Humanities Research Council and completed in 2025, is titled ‘Negotiating Liquid Identity Through Hair Supported by the Salon Experience’. Her thesis explores processes of forming fashionable identities through hair with the support of a stylist. Using qualitative methods, including autoethnography, her study explores themes of identity work and selfhood within liquid modern society, effort/effortlessness and demands on feminised beauty work and negotiation and collaboration within the salon.
External activity
Conferences:
Ball, E. (2022) Fashioning the self through hair: intersections and overlaps of body, dress and identity. Dress and Body Association Conference. 5-6 Nov 2022. Indiana, USA [online]
Ball, E. (2021) Managing the Self in the Salon: Hairdressing, Identity and Sustainability. Responsible Fashion Series: Can Fashion Save the World? 20-22 Oct 2021. Antwerp, Belgium
Course(s) I teach on
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Undergraduate | Full-time / SandwichCOURSE
Fashion Design - BA (Hons)
https://www.ntu.ac.uk/course/art-and-design/ug/ba-hons-fashion-design