Skip to content
Melanie Robertson

Melanie Robertson

Head of Department

School of Art & Design

Staff Group(s)
Fashion marketing, management and communication School Management Team

Role

Melanie Robertson is the Head of Department for Fashion management, marketing and communication in the School of Art & Design.

Mel oversees 4 undergraduate courses and 4 courses at postgraduate level covering the full spectrum of the technical, commercial and visual aspects of fashion.

  • Member of the School Executive team
  • Member of the School Academic Standards and Quality Committee

Career overview

  • Fifteen years in industry working in fashion and sportswear – apparel, swimwear, footwear and equipment.
  • Previous job as Head of Global Product working for Speedo International Ltd., part of Pentland Brands

Research areas

  • Identity
  • Consumer behaviour – the buying and giving of gifts

Sponsors and collaborators

  • Partnership with the Hong Kong Institute of Technology
  • Franchise with Management Development Institute of Singapore

Course(s) I teach on

  • BA Fashion Marketing and Branding
    Undergraduate | Full-time | 2020

    https://www.ntu.ac.uk/study-and-courses/courses/find-your-course/art-design/ug/2020-21/ba-hons-fashion-marketing-and-branding

  • BA Fashion Management
    Undergraduate | Full-time / Sandwich | 2020

    https://www.ntu.ac.uk/study-and-courses/courses/find-your-course/art-design/ug/2020-21/ba-hons-fashion-management

  • BA Fashion Communication and Promotion 2020 entry
    Undergraduate | Full-time | 2020

    https://www.ntu.ac.uk/study-and-courses/courses/find-your-course/art-design/ug/2020-21/ba-hons-fashion-communication-and-promotion