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Rasha Goijmaa

Rasha Goumaa

Senior Lecturer

Nottingham Business School

Staff Group(s)
Department of Management

Role

Dr Rasha Goumaa is a senior lecturer at Nottingham Business School. She contributes to taught undergraduate programmes in the areas of Business Analytics, Digital Entrepreneurship, Essentials of Business Development, and Competitive Strategy and Innovation, and also Principles of Management in taught postgraduate programmes.

Rasha also supervises undergraduate research projects in BA (Hons) programmes and holds the role of the management department sustainability representative, working as a part of team to embed the UN PRME into curriculum and extracurricular activities.

Career overview

Before joining NBS in 2017, Rasha assumed the role of an Honorary Lecturer at the University of Liverpool Management School (ULMS), where she taught  Organisation Strategy and Design module and supervised students’ dissertations at a postgraduate level (MBA and MSc). She also developed a broad experience in monitoring the quality standards in online MBA classrooms during her role as a Monitor at the ULMS online programmes.

Research areas

Currently, Rasha's research interests are focused on the areas of online management learning, and critical management education. Her research aims at advancing educators’ understanding of the potential (and the limitation) of virtual learning environments (VLEs) as interactive contexts, engaging management students critically with their learning. Recently, she developed a growing interest in topics such as (a) PRME implementation, where she explored levels and the depth of engagement with the UN PRME in MENA region, and (b) women entrepreneurship in patriarchal societies, where she explores women's usage of ICT to establish their businesses and enact social change.

External activity

  • Reviewer for the Educational Research Journal , Journal of Management Learning, and Journal of Small Business and Entrepreneurship
  • Subject Matter Consultant at Laureate Higher Education
  • BAM Reviewer
  • ‘Best Qualitative Research Paper’ prize at the IADIS-International E-Learning Conference July 20/23, 2011 - Italy, Rome
  • 2013 BAM Researcher Development Grant

Publications

Goumaa, R., Michaelides, R., & Anderson, L. (2011). A Socio-technical assessment of technology use and teaching pedagogy in a distance learning community: an empirical study. IADIS-International E-Learning Conference July 20 /23, 2011. Italy, Rome p.49-58 p. ISBN 978-972-8939-38-0.

See all of Rasha Goumaa's publications...