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Sensus Design

SenSus Design is a Nottingham based sustainable design consultancy, currently designing quality homeware that embodies the guiding principles of the slow design movement.

Behind the brand

Sensus design products

Beth and Sam are both BA Product Design students at NTU, living in Nottingham, who love all things design and have a passion for sustainability!

SenSus Design was launched during Beth and Sam’s Year in Enterprise at the Dryden Enterprise Centre - they took a year out from their studies to take the leap and transform SenSus Design from an idea into reality, with no fear of pushing boundaries.

Their aim was to create a brand that encouraged people to stop buying for their space and start buying for themselves again - designing products that are beautiful, unique, and made to last.

As a brand, we aim to encapsulate emotional value and meaning within our work, giving you the opportunity to build long-lasting, sentimental relationships with the products you own

Proudest moment

When asked about their proudest, Beth and Sam replied: “Winning the Green Dragon Award from NTU Sustainability and keeping contact with Charmaine Morrell (Head of Sustainability at NTU) and her team has been amazing. Being recognised for what we set out to do was a big boost for us.”

Support received from NTU Enterprise

Sam and Beth have taken full advantage of the support on offer from NTU Enterprise, allowing them to pitch their business for investment, take part in programmes to help grow their business and even a trip to Mexico! Here’s a snippet of what they have been up to:

  • HeadStart Programme: “This 4-day course was intense but amazing – very informative and really gave us all the information / foundation we needed to get started with SenSus.”
  • Mentoring with Diana (Enterprise Adviser for NTU Enterprise): “She has been so helpful throughout this whole process. Any time we had any issues or achievements, she was always the first person we went to.”
  • Santander Funding: “We were given some funding from the DEC, which really helped us get started, covered costs and gave us the opportunity to get set off on the right foot.”
  • Business Plan Competition: This competition is open to any students with a business idea. You can win up to £2,500 for submitting a business plan!
  • Santander funded trip: “We went on a month-long trip to Mexico to work on our businesses at CETYS Universidad. This was an incredible experience and the visits to the universities gave us some amazing insights into international business practices. We were also able to experience some amazing pieces of culture, which ended up influencing one of our projects. We could talk about this trip for hours!”

What’s next for you?

“Like any small business, we want to be successful, but we want to do so whilst keeping our core values dear – they’re at the heart of everything we do. The biggest thing we want is to spread our message and educate on what it is we are creating.”