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Nottingham Business School Partners with Kedge Business School

Nottingham Business School alongside international partners KEDGE Business School in France engaged in a Collaborative Online International Learning (COIL) Project.

Nottingham Business school and Kedge Business School as strong academic partners for many years have developed several bilateral activities including dual degrees at undergraduate and graduate levels. The theme of this European focused Collaborative Online International Learning (COIL) project was ‘Sustainability and the Transformation of the Automotive Sector in the Development of Electric Cars’.

KEDGE logo

Students from both institutions have worked collaboratively in international teams of up to six students as part of the Global Strategy Module. The two-week COIL project culminated with a Business Simulation Game by Prime Target with a strong focus on International Business and Marketing with a series of collective assignments and final presentations in front of business partners. Business leaders from BMW provided their insights into the industry.

The students are enrolled in a range of Undergraduate areas including: Accounting, Marketing, Entrepreneurship, Economics and International Business at NBS and in the International Bachelor in Business Administration at KEDGE Business School. Students have gained experience of working with an international student team, learnt contemporary International Strategic Management concepts, developed problem-solving skills, and improved business acumen, cultural insight, intercultural communication skills, and teamwork abilities in a virtual environment.

The project was led by Tatiana Miron, Lecturer in International Strategy at KEDGE Business School, PhD candidate in Strategy at CERGAM-University Aix-Marseille, Florence Morel, International Partnerships Manager at the KEDGE Business School, Dr. Rachel Welton, Assistant Head of Undergraduate Programmes at Nottingham Business School, and Dr. Dipo Awojide, Senior Lecturer in Strategic Management also at Nottingham Business School.

Three prizes worth £250, £150, and £100 respectively were won by the best international student teams: Team Synergy (1st), Business Analysts (2nd) and Group 7-9 (3rd). Congratulations to everyone involved!

KEDGE students as part of the COIL project

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