Management and Marketing MSc
- Level(s) of Study: Postgraduate taught
- Start Date(s): September 2017
- Duration: One year full-time / two years with a work placement
- Study Mode(s): Full-time / Sandwich
- Campus: City Campus
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Entry Requirements:
More information
Introduction:
You'll explore the marketing planning process, marketing concepts and debates. Building on this, you will look at strategic marketing issues, contemporary practice and how organisations respond to the ever-changing global environment.
Our MSc Management degrees are aimed at students with either no background in business and management who want to develop a career in this field, or students who have a qualification in business and management but want to become more competitive and progress their careers.
Our Management and Marketing route gives you a strong understanding of the fundamental issues behind marketing practice. You will explore the marketing planning process, marketing concepts and debates. You will also develop an in-depth understanding of the complexities of the consumer by exploring buying behaviour.
Building on this, you will examine strategic marketing issues and contemporary practice, taking a holistic view of how organisations respond to an ever-changing global environment. This includes understanding how marketing operates not just in a consumer-facing context, but also in business-to-business and not-for-profit contexts.
Why study this degree?
- You will complete a hands-on project, giving you a fantastic opportunity to use the theories and knowledge you've gained to produce a meaningful piece of work. Projects include Consultancy Experience Project, Internship, Business Research Project and Global Experience Project.
- This route has been designed to provide you with an understanding of marketing principles and practices and key analytical techniques.
- You will become equipped with the skills and knowledge necessary to develop and implement innovative, value-adding marketing solutions to help maintain superior customer satisfaction.
- Typically, these routes are made up of students from over 25 different countries, which means you will have a truly international learning experience.
- You will complete a comprehensive development programme, which includes a short residential team-building course, usually held in the Peak District.
Work Placement Opportunity
You may be able to add a years' work placement, making your Masters a two year course. It'e a great way to put your learning into practice and gain valuable real-world experience to boost your career.
What you’ll study
Careers and employability
Placement year opportunities
If you are starting your course in September, you can choose to add a year's work placement, making your Masters a two-year course. It's a great way to put your learning into practice and gain valuable real-world experience to boost your career. We have extensive links with corporate partners who can offer placements, so we can help you find something perfect. If you undertake a placement, you must take up the Business Research Project in Semester Three.
If you're unable to take a full year's placement, but have completed at least 36 weeks, you can qualify for a Placement Diploma in Industrial Experience.
Career prospects
Graduates from this course have taken on senior management positions all over the world, working as marketing and operational managers, services sales specialists, senior operational and planning analysts and marketing company directors.
Career development
As an integral part of the course, careers advisers will run a series of workshops where students can identify methods and strategies to enable them to effectively pursue their career goals. The workshops will focus on both home and international students and concentrate on developing skills and occupational awareness.
Helping you find your feet after university
Following graduation, we will continue to support you by providing a number of services that will help kick-start your career.
Our Employability Team are here to inspire and enhance every stage of your career planning, and as a graduate of NTU, you will be able to access their services for three years after your course has finished.
Services they provide include:
- finding placements, internships and part-time work
- helping you to pursue self-employment
- advice on taking gap years and time out
- information and help on getting into volunteering
- providing advice on further study.
Campus and facilities
How to apply
Ready to join us? Click the Apply online button at the top of the page to complete your application. You can apply for this degree throughout the year. Most of our postgraduate courses are popular and fill up quickly though, so apply as soon as you can.
Writing your application
Be honest, thorough and persuasive in your application. Remember, we can only make a decision based on what you tell us. Make sure you include as much information as possible, including uploading evidence of results already achieved, as well as a personal statement.
Keeping up to date
After you’ve applied, we’ll be sending you important emails throughout the application process - so check your emails regularly, including your junk mail folder. You can get more information and advice about applying to NTU in our postgraduates’ guide. Here you’ll find advice about how to write a good personal statement and much more.
Good luck with your application!
Apply directly to the University online using the NTU online application portal.
Apply for your degree as early as you can so that you have time to prepare for your studies. If you need a visa to study here you need to plan this into your application.
- For a step by step guide on making an application to the University please visit our how to apply page.
- For advice on applying for a visa please visit our visa information page.
- For advice on how to write a good personal statement please visit our personal statement page.
Keeping up to date
After you’ve applied, we’ll be sending you important emails throughout the application process - so check your emails regularly, including your junk mail folder.