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AI Essentials

  • Level(s) of Study: Short course
  • Course Fee:

    £195

  • Start Date(s): 13 May 2024
  • Duration: Monday 9 am - 5 pm, one day
  • Study Mode(s): Short course
  • Campus: City Campus
  • Entry Requirements:
    More information

Introduction:

Have you heard about generative AI and want to know how you can effectively make use of it, to enhance both your and your organisation's business activities?

This one day short course will give you a crash course in generative AI and its capabilities, focusing on the use of OpenAI’s ChatGPT.

You will explore some of the history and fundamentals of what this technology is and where it has come from, before turning to applied examples of how it can be used, in everything from marketing to document analysis and summary.

You will leave the day with a comprehensive understanding of the functionality of this technology alongside the conceptual issues that it poses regarding data security, ethical implications, and equality, diversity and inclusion impacts.

  • You’ll gain a comprehensive understanding of AI and how it is applicable in the business world.
  • With a small class size you will be able to ask any highly specific questions you have and receive 1:1 support from an expert trainer.
  • Benefit from learning with an experienced tutor with an established history of delivering AI training and projects.
  • Connect with like-minded business owners around the common theme of wanting to make the most effective use of AI to enhance capacity and profitability.

What you’ll study

This comprehensive course offers a deep dive into the world of Artificial Intelligence (AI), beginning with an overview of AI's evolution and an exploration of common free tools.

You’ll look at techniques for optimising AI usage through prompt engineering and constructing a versatile AI tool suite, and address critical ethical considerations and data privacy issues in AI employment.

Throughout the course you will develop your understanding of AI's opportunities and challenges in the business context, including risk mitigation strategies, before delving into the realms of machine learning and premium AI options like GPT-4, highlighting their benefits compared to free versions.

A key focus will be placed on the importance of quality data in AI efficacy, the use of AI for gaining customer insights and enhancing engagement, and the application of AI in innovating products and services.

The day will conclude with looking forward to the future of AI in business, discussing sustainable integration strategies.

You will get an overview of artificial intelligence, including definitions, key concepts, and the various types of AI such as narrow AI and general AI. You will gain an understanding of how AI is transforming industries and daily life and consider the history of AI.

Learn how AI is being integrated into various business functions such as marketing, customer service, operations, and decision-making processes. Case studies and examples will be used to illustrate the impact of AI on business productivity, efficiency, and innovation.

Explore the importance of data in AI systems and the challenges associated with data quality, privacy, and security. You will learn about governance frameworks and best practices for managing data responsibly in AI projects.

Examine real-world applications of AI and discuss ethical, societal, and regulatory considerations associated with AI deployment.

You’ll explore strategies for preparing for the future of AI, including workforce development, organizational readiness, and long-term planning. Discussions will include the potential impact of AI on jobs, society, and the economy, as well as strategies for staying competitive in an AI-driven world.

Further information on what you'll study

By the end of the course, you will have a comprehensive understanding of AI tools and their context. You will be equipped with the knowledge to champion the integration of artificial intelligence in your business. You will also leave with a critical appreciation of some of the ethical issues that arise around AI as well as pragmatic approaches to mitigating them.

How you’re taught

This course will be delivered in person on Nottingham Trent University city campus.

You will receive 7 contact hours of quality tuition with an experienced tutor.

Tutor profile:


Alastair Town
is an experienced project manager and educator at Nottingham Trent University.

He has recently built and delivered a comprehensive software training and consultancy service, with a particular focus on AI, for Nottingham Trent University and has already trained over 1000 academic staff on AI.

Alastair’s company, PACT EdTech, offers comprehensive AI solutions tailored for a variety of educational stakeholders.

He is committed to equality, diversity, and inclusion values, having led initiatives in both the private and public sectors regarding digital transformation, accessibility and equality of access.

Careers and employability

The course is designed to prepare you to succeed in integrating AI into your business operations.

You will leave this course armed with knowledge of AI tools, their functions and possible use cases. By using these tools, you should be able to significantly raise the capacity of existing staff or explore novel avenues for AI integration.

On successful completion of the course, you will receive a certificate of attendance, which will further enhance your CV.

Entry requirements

Entry requirement: No AI or software experience is required, although you must have basic computer skills and be familiar with Windows operating systems and file management.

You must also be familiar with navigating at least one of the following, Chrome, Safari, Firefox, or Windows Edge.

You must be over the age of 18 in order to attend this course.

Getting in touch

If you need more help or information, get in touch through our enquiry form

Entry requirement: No AI or software experience is required, although you must have basic computer skills and be familiar with Windows operating systems and file management.

You must also be familiar with navigating at least one of the following, Chrome, Safari, Firefox, or Windows Edge.

You must be over the age of 18 in order to attend this course.

Fees and funding

The fee for this course is £195.

Payment is due at the time of booking - ask us if you'd prefer an invoice sent to your company.

You can read the terms and conditions of booking here.

The fee for this course is £195.

Payment is due at the time of booking - ask us if you'd prefer an invoice sent to your company.

You can read the terms and conditions of booking here.

How to apply

You can book your place via the NTU online store:

13 May 2024

You can book your place via the NTU online store:

13 May 2024