Amelia
Kiff

What made you choose to study at NTU?
“When I attended an open day at NTU, I knew the city suited me and it was where I wanted to study. After listening to the course talk and speaking to the students, my decision was easy. NTU has a great reputation for fashion courses and employability - I knew with rising tuition fees this was the most important aspect.”

What do you enjoy most about studying Fashion Management?
“The course covers the breadth of the business side of the fashion industry and really gives you an insight into numerous roles – many of which you may not have heard of or considered before.”

Has the course included any industry speakers?
“We often have visits from industry guest lecturers; they have ranged from people who have been on BBC’s The Apprentice, to personal trainers teaching us motivational techniques, to CEO’s of retail giants such as Mother Care and Arcadia.”

How do you find the course staff?
“Being a small cohort with roughly 10 lecturers, Fashion Management is a really friendly and close knit course. If you have any problems or concerns there is always someone available to talk to.”

Why would you recommend studying Fashion Management at NTU?
“I believe the unique selling point of studying Fashion Management here is the placement year. This experience gives you such an advantage over other graduates and NTU has so many good contacts in industry.”

Can you tell us a little bit about your placement experience at Wrangler?
“I worked as a consumer and digital marketing intern. My role largely encompassed PR and events with elements of digital, social and marketing. My daily responsibilities included image requests from large online retailers, reviewing written copy for press releases, ordering and organising PR orders, support with creation of marketing assets and assisting with the implementation of the seasonal PR calendar.

“The highlight of my placement year was living in Belgium and immersing myself in the culture of Antwerp. Working in Belgium was an experience I will treasure - it definitely did not come without its difficulties but it has broadened my horizons and challenged my comfort zone inexplicably.

“Two of my work related highlights included organising a photoshoot on my own which included scouting the models, deciding upon a location and organising transport and attending an amazing Christmas party. My placement experience has driven me towards the end goal of not only achieving my degree but also graduating in a job I am passionate about.”

What was the most valuable lesson you learnt during your placement?
“My placement year has taught me how fast the fashion industry moves, not only in terms of trends and technologies but also regarding turnover of staff. The most valuable career progression was cementing the knowledge that I want to progress in a marketing career, not necessarily within fashion  but within a creative marketing agency. This decision wouldn’t have been made without a year working in the industry.”