Crisis Communication Workshop
- Level(s) of Study: Short course
- Course Fee:
£195
- Start Date(s): Futures dates to be confirmed
- Duration: Tuesday 10 am – 4 pm, one day
- Study Mode(s): Part-time
- Campus: City Campus
- Entry Requirements: More information
Introduction:
Course dates:
Future dates to be confirmed, email us to join our waitlist.
In the modern world an organisation is often challenged to respond to crises; catastrophe and potential disasters can threaten our customers or our business or embarrass our stakeholders or staff at any moment.
No matter what size your business or what industry you work in, issues such as supply chain destabilisation, forced closure, death in the workplace, or an unexpected disaster can suddenly occur and demand our attention and intelligent management response.
Most importantly, that means being prepared and anticipating crises.
On this course, you’ll be introduced to the theory and practice of crisis management.
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You’ll be introduced to models of how to manage crises and real examples of global crises, looking at how to prepare for crises and how to respond to them.
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Considering a potential crisis for your specific industry sector, you’ll complete tasks from a stakeholder’s perspective to reflect on industry, government, and society.
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You’ll be presented with the key concepts of Public and Community Relations and a communications crisis response, looking at the potential future challenges likely to impact on your industry, environment, and future, formulating your own ‘crisis plan’.
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By the end of the course, you will have put together your own crisis management plan and have lots of notes and ideas on different crisis management models to take away with you. You’ll also leave with a greater confidence to respond effectively to any crisis.
What you’ll study
During the course you will:
- think about crises in terms of the pre-crisis, the crisis event, and the post-crisis from a global perspective
- put the theory into practice and prepare to manage the communications and PR around a crisis
- complete an exercise experiencing a ‘real’ crisis situation
- react to and responding to the crisis, to formulate a credible communications response
- look at how and whether a crisis can be turned into an opportunity.
How you’re taught
You’ll be introduced to the theory and practice of crisis management through seminars and practical tasks.
Careers and employability
Certificate of attendance and digital badge
Upon successful completion of the course, you will receive a digital certificate of attendance and a digital badge powered by Accredible.
Your digital credential is more than just a certificate – it’s secure, verifiable, and protected against fraud through encryption and blockchain technology.
They also come with detailed metadata, including an overview of the skills you have achieved on the course, evidence of completion, and assessment criteria if appropriate.
Share your achievements seamlessly with friends, customers, and potential employers online, and proudly add your badge or certificate to social media platforms such as LinkedIn, so all the right people can see it.
Campus and facilities
You will receive an email one week before the course starts with joining instructions on where to go for the first day.
Entry requirements
You should have an enthusiasm for sharing ideas and an interest in developing your communication skills.
You must be over the age of 18 to attend this course.
Fees and funding
The fee for this course is £195.
Payment is due at the time of booking - ask us if you'd prefer an invoice sent to your company.
Your course fees cover the cost of studies and include great benefits such as the use of our modern library and free use of the IT equipment and software on the campus during your course.
Please bring with you to the first session:
- a notepad and pen.
If you'd like to do some pre-course reading, you can look at:
- http://www.bbc.co.uk/news/business-38894813
- http://www.mediafirst.co.uk/our-thinking/the-story-behind-the-ultimate-off-the-cuff-gaffe/
You can read the terms and conditions of booking here.
How to apply
You can book your place via NTU online store:
Future dates to be confirmed, email us to join our waitlist.
Browse all our short courses in journalism, marketing and PR.
Any questions?
Contact the short course team:
Email: creativeshortcourses@ntu.ac.uk
Telephone: +44 (0)115 848 2813