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Chia Ying (Joy)
Hsu

Taiwan
The first reason was that NTU provides the skills needed for the fashion industry, teaching you the entire process; from idea formation to the actual sale.

More about Chia Ying (Joy)

What do you enjoy most about your course at NTU?
"I enjoy the marketing, retail and fashion business modules because I tend to acquire relevant knowledge on how to run a business in the fashion industry."

How do you think the course, and having a postgraduate qualification, will help you to progress your career?"
I was working for years before studying at NTU. In my opinion, I have learned some new skills that will greatly improve my future career. For example, I now understand the process of how to develop a new marketing strategy for a brand. Also, I have learned more about integrating research with practical situations and experiences, and academic knowledge.

Can you tell us about your project – what were your initial ideas and how have you developed it throughout the course?
"My dissertation is about researching vintage fashion because I like old, antique things, and vintage history.  Because of that, I’ve started to visit some vintage fairs, flea markets, and shops around the United Kingdom. As a result, vintage fashion became my main idea for researching a new marketing strategy for it."

What made you choose to study MA International Fashion Management at NTU?
"I chose MA International Fashion Management at NTU after I reviewed the introduction of courses on the website. The first reason was that NTU provides the skills needed for the fashion industry, teaching you the entire process; from idea formation to the actual sale. The second reason was that practical lectures and workshops help students understand the reality of the fashion industry through experts’ experiences."

How do you find the course staff?
"It is easy to find contact information on the NTU online workspace (NOW). Generally, I contact with them by email or go to their office directly. They always immediately give me feedback and support."

As an international student, what do you like about studying and living in Nottingham?
"It is convenient and comfortable because NTU is located in the city centre. It does not take much time to travel between my accommodation, shops and the NTU library."

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