Online Master of Business Administration Master of Business Administration

The Values-Led Organisation

This module is designed to help you understand the interface between ethics, CSR, corporate governance and integrated sustainability. On completion you will be able to critically analyse the theories informing responsible and sustainable business practices from a multidisciplinary angle.

Global Marketing Management

This online module will enable you to critically reflect on the nature of marketing and the continuing relevance to the 21^st century global business world. This will foster an enhancement of critical awareness of the extent of the marketing scope and key contemporary marketing issues and allow you to explore the complexity of the marketing environment which will develop wide-ranging knowledge of internal and external factors within marketing decision making.

Operations Management

You will develop a wider understanding of Operations Management through an understanding of the key principles and concepts. You will do this whilst developing a critical understanding of how those principles  can be used to support of strategic decision making. This will improve your ability to evaluate and use theory and strategically focus the use of the tools in a range of operations environments.

Organisations and People Management

During this module you will draw upon insights from organisational behaviour that will develop knowledge and skills relevant to managing people in organisations. You will foster a critical understanding of the origins and change of classical management theory and its implementation in managing people in contemporary organisations. This will be done through understanding the management  at individual, group and organisational levels.

Financial Management

This online module is designed to critically evaluate internal and external financial information and to use this to appraise corporate performance and strategy. With a duration of 8 weeks, you will be engaging with a number of aspects such as evaluating the role of value maximisation in corporate objectives, financial strategy within corporate strategy and the tools and techniques of financial analysis.

Business Information and Decision Making

Here, you will be introduced to the nature of data and information within and externally to organisations, and how this information informs crucial operational and strategic decision-making. This is achieved by interpreting good data and information that supports key decisions, understanding the basic data types and analysing issues that help create valid data and information for operational purposes.

Strategic Change Management

This module develops the theory learned in core modules, and the theoretical content of the module focuses on the nature of organisational change and its implementation. It also provides an opportunity for students to take an integrated approach to disciplines covered elsewhere on the programme while they investigate a real-life organisational problem.

Global Business Simulation

This is an immersive, exercise in which work as part of a team to run your own business over several weeks. You will make decisions, follow the implications of those decisions and reflect on their overall impact. The experience aims to provide you with an opportunity to apply the concepts and theories you have learned elsewhere on the course while investigating operational problems in a competitive setting.

MBA modules

Customer Engagement

Customer engagement is a fundamental component of any effective business and this online module will provide you with a critical understanding and appreciation of the various behavioural manifestations of customer engagement. You’ll also evaluate relevant theories underpinning such customer behaviours and arm yourself with the knowledge to identify and manage these behaviours to the benefit of your business.

Managing Creativity and Innovation

Students will have the opportunity to analyse the product development process and the parts played by design and creativity in business. You’ll study the innovation process as well as the complex and multi-faceted nature of innovation management and the applicability of a range of innovation strategies.

Reconfiguring the Humans Resource Management Function

This specialist module will explore the socio-economic, demographic, and technological trends and developments that are radically changing the role of the human resource management function.  Students will examine changing attitudes to work and employment, the rise of the ‘gig economy’, other novel modes of nonstandard working, an ageing population, managing a multi-generational workforce, and the development of new technologies which have been labelled ‘the second machine age’ and ‘the fourth industrial revolution’.

Advanced Strategic Management

A module designed to further develop students’ understanding of the changes taking place in the global economy based on their recently obtained knowledge from prior modules,  you will explore the global economy and the dynamics and complexity of global strategic management. You’ll also study entrepreneurship in international business, cultural diversity and global prosperity and global strategy.

MBA Data Analytics modules

Statistical Approaches to Data Analysis
An introduction to the statistical principles and methods required for the analysis of large datasets which will look at hypothesis testing, its applications for initial exploration and visualisation of data  for predictive modelling. The module includes practical computer exercises to familiarise you with the concepts taught. Emphasis is placed on the appropriate selection, implementation and interpretation of statistical techniques.

Fundamentals of Big Data and its Infrastructure

The content of this module is designed to develop and structure your understanding according to the stages an organisation moves through to develop and manage the infrastructure necessary to derive business value from large volumes of data. It will introduce you to the processes, techniques and technologies used to develop infrastructure so that they are able to manage big data and transform it into useful business intelligence, as well as some key challenges faced by companies exploiting big data.

Practical Machine Learning Methods for Data Mining
This module is designed to develop your data science skills to enable you to become a more knowledgeable manager who can work competently with a variety of different data sets to extract, interpret and present meaningful information. The module takes a practical approach to teaching machine learning and you will therefore use the data mining package WEKA to put theory into practice using realistic case studies and data, helping you to develop an intuitive grasp of the sophisticated mathematical ideas that underpin this challenging but fascinating subject.

Deriving Business Value from Data Systems
This module aims to develop and structure your understanding as to how businesses can derive innovation and thus value from large volumes of data. It introduces you to a number of methods and techniques that enables businesses to identify the most strategically important data. You will explore how businesses can align their processes, skills sets, and culture to leverage the data to answer strategically important questions and thus link big data to innovation. In addition, a number of key challenges faced by companies exploiting big data are raised such as those surrounding ethics, privacy and security.

Business Research Project

The Business Research Project is a compulsory component of the Online MBA course, the purpose of which is to equip students with a theoretical grounding in research methods and its practical application. It will take the form of an academic research paper or applied business research report and students will be challenged to critically reflect, develop, implement, and analyse business research methods appropriate to any business environment.