Dr. Ali Bowes, an esteemed Senior Lecturer of Sports Science at NTU, shares her insights and expertise, shedding light on her personal experiences and extensive research into elite women’s sports and the issue of inequality.
“It was a great experience to be able to contribute to the Game On documentary. In the documentary, I draw upon my research into inequality in women’s sport to talk about both the challenging history of women’s involvement in sport, and contemporary issues such as uniform regulations and the restrictions of femininity. It’s great to see these issues in such an accessible place.
I’m currently researching the professionalisation of women’s sport, having published two books on the topic in the last 2 years. Beyond this, alongside colleagues and PhD students, I’m working on the gendering of athletic wear, as well as highlighting issues facing women in sport coaching, women in sport journalism.
My hopes for the future of women in sport is the pursuit of genuine gender equality, across all avenues. It’s not enough to just strive for equal representation in terms of numbers on the pitch, or hours on the television, or in board rooms. It’s connected to broader cultural change, which will hopefully happen with more women involved in positions of leadership.” – Dr. Ali Bowes, July 2023.
Through her appearance in the documentary, Dr. Bowes offers a compelling perspective, highlighting the importance of her contributions in advancing our understanding of the challenges faced by female athletes and advocating for greater equity in the sporting world.
By amplifying the voices of women athletes and addressing the systemic issues that have impeded their progress, we can all work collectively towards a future where women’s sports receive the funding, recognition, and respect they deserve. Through continued dedication, advocacy, and the power of education, the sporting world can be transformed into a truly equal playing field.
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