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Product Design BA (Hons)

UCAS code: W243 (Full-time), W241 (Sandwich)

Start year

Information for 2025

About this course

Product designers are the creative minds behind the products, services, and experiences we use every day. If you're passionate about shaping the future of technology and design, then product design is your gateway to an exciting and evolving field that makes a real impact.

Our teachers don’t just teach. They’re collaborators, constantly encouraging you to develop your own unique style. We’ll plug you into the industry from day one, pushing the limits of your creativity with real-world projects. You’ll dive into hands-on work, using the latest software and techniques to bring your ideas to life.

You'll discover how designers lead projects and connect with different experts. In our studio, you'll build confidence and skills, developing your ideas from sketches to working prototypes. With opportunities for placements, competitions, and exhibitions, you'll meet and impress top industry professionals.

Designed with input from leading employers in product design, our course gives you the skills and connections to follow in the footsteps of our successful alumni, who work with brands like Adidas, Sony, and the BBC. Join us and turn your creative vision into reality.

Explore the work of our graduating students in our Student Showcase.

Compare our courses to find out how this course differs from BSc (Hons) Product Design and BA (Hons) Furniture and Product Design.

  • 2nd most sustainable university in the world (UI GreenMetric World University Rankings 2024).
  • NTU is 2nd for number of UG students studying Design studies (HESA 2021/22).
  • NTU is ranked Top 15 for Art & Design (Complete University Guide 2025).
  • You’ll work on live project briefs with real industry clients. We’ve already welcomed the likes of Nestlé, PepsiCo, W'innovate, Herman Miller and Speedo onto the course, and that list of big-time industry partners is growing all the time.

Accreditation

  • Chartered Society of Designers logo
Top
5
In the UK for Art and Design in the number of undergraduate students studying Design subjects (HESA 2021/22).

Main image: Work by Lucy Glover

What you’ll study

Embark on a dynamic journey in product design, unlocking your creative potential. Develop a unique design style and toolkit for your career. Embrace risk-taking, challenge briefs, and graduate with skills valued by top employers. Dive into contemporary design evolution, learning to create innovative products based on solid design principles. Experiment with materials and techniques in our hands-on studios.

Here’s a year-by-year breakdown of what you’ll be studying during the course.

Year One

  • Introduction to Design (20 credit points)
  • Professional Design Contexts (20 credit points)
  • Design for Markets, Users & Manufacture (60 credit points)
  • Design Communications (20 credit points)

Year Two

  • Professional Practice (20 credit points)
  • Advanced Design Communications (20 credit points)
  • Design Production, Markets & Innovation (20 credit points)
  • Elective Design Project (40 credit points)
  • Exploring Design Futures (20 credit points)

Year Three

  • Placement

Final Year

  • Commercial Project (20 credit points)
  • Exploration & Context (20 credit points)
  • Self-Directed Projects (Product Design) (80 credit points)

Introduction to Design (20 credit points)

  • You'll develop essential design skills, focusing on safe studio and workshop practices.
  • You’ll master essential design communication skills, using a mix of 2D and 3D media. From sketching to basic modelling and presentation techniques, you'll gain the creative tools to bring your design ideas to life.
  • This module will boost your design skills, spark creativity, and help you solve real-world problems. You'll learn to think critically, reflect on your work, and tackle modern design challenges.

Professional Design Contexts (20 credit points)

  • On this module you’ll learn about key design theories, apply them in hands-on projects, and showcase your work through research and presentations to peers and tutors.
  • You’ll explore your future as a designer, discover industry opportunities, and develop your unique design identity within the profession.

Design for Markets, Users & Manufacture (60 credit points)

  • You will develop your design skills through hands-on projects, exploring the practical aspects of design, including markets, users, and manufacturing, to enhance your creative process.
  • Explore key elements like commercial context and user needs, applying them to real-world design scenarios that showcase your creativity and technical talents.

Design Communications (20 credit points)

  • This module will allow you to enhance your design skills and communication techniques, learning through sketching, Computer Aided Design (CAD) and 3D modelling. Develop your unique design processes while exploring creative ways to present ideas.
  • Build your confidence with hands-on projects and presentations, mastering digital tools and effective communication.

Professional Practice (20 credit points)

  • Explore design’s past, present, and future. Get hands-on experience through industry insights and discussions, helping you map out your future in the design world with practical, real-world knowledge.
  • Develop your critical and analytical skills and learn essential topics like design management, sustainability, and commercial awareness. Understand the wider design industry, including the roles and responsibilities of designers, manufacturers, and consumers, preparing you for a successful career.

Advanced Design Communication (20 credit points)

  • Sharpen your design skills and master advanced communication techniques with CAD software, sketching, and model making to bring your ideas from concept to creation. Perfect for refining your design process and industry-ready portfolio.
  • Boost your design communication expertise, from graphic visuals to rendering methods, enhancing your CV and portfolio. This module equips you with essential skills to excel in other Level 5 modules and stand out in the design industry.

Design Production, Markets & Innovation (20 credit points)

  • Build on your first-year skills with hands-on design projects that mirror real industry challenges. Tackle briefs involving user-centred design, ergonomics, digital tools, and shifting markets to boost your confidence as a future product designer.
  • Explore dynamic, live design briefs that reflect the real-world demands of the industry. Develop a range of professional outputs including CAD work, prototypes, and technical reports, all while focusing on user needs and market trends.
  • Gain practical experience through industry-focused projects and competitions. These real-life briefs will enhance your understanding of product design, market analysis, and commercial awareness, preparing you for a successful career in the design profession.

Elective Design Project (40 credit points)

  • On this module, you’ll choose from a range of exciting themes and work on a project you’re passionate about. You’ll develop and build on the key skills you’ve gained so far.
  • You will get hands-on with design-focused tasks like selecting materials, prototyping, and testing. Show off your independence and risk-taking with practical work that’s clearly communicated through visuals, writing, and presentations.

Exploring Design Futures (20 credit points)

  • Explore and research a subject of your choice based on course themes, crafting a research portfolio that showcases your findings, trends and ideas. This will guide your elective project work and set the stage for your creative direction and choices.

In your third year, you'll have the opportunity to take a year-long, full-time placement. This year in industry will offer you hands-on experience, adding invaluable knowledge and skills to your CV. Many students return to their placement company after graduation, having developed a useful network of contacts within the industry.

Recent placement destinations have included Nestlé, Lego (Denmark), The Walt Disney Company, Adidas, Urban Outfitters and Nestlé, working in roles such as toy designer, junior designer, assistant designer, and Disney Design and Creative Intern. The majority of placement roles include paid salaries.

Successful completion of the placement year leads to an extra qualification – the Diploma in Professional Practice.

You'll also have the opportunity to undertake a European Project Semester during your third year with one of our partner universities. This option allows you to spend half a year studying abroad, and the other half gaining work experience on placement. We've got links with Universities in Spain, France, Austria, The Netherlands and Germany amongst others.

Commercial Project (20 credit points)

  • This module encourages you to explore real-world design challenges through dynamic, self-driven projects with live industry partners. Apply your skills to develop innovative solutions and see your work make an impact in the commercial world.
  • Projects are set by industry or recognised student competitions. This has previously included brands like Habitat, Made.com, Starpack, Allermuir and Howdens.

Exploration & Context (20 credit points)

  • This module allows you to dive into a topic you’re passionate about. Research and create a scoping document that highlights your key findings, setting the stage for your future design work.
  • You’ll use this module to explore relevant subjects and set the foundation for your self-directed project.

Self-Directed Projects (Product Design) (80 credit points)

  • You'll explore, research, and create your own design concepts. Build your skills, develop your portfolio, and make a personal impact on contemporary design through self-regulated, innovative work.

We regularly review and update our course content based on student and employer feedback, ensuring that all of our courses remain current and relevant. This may result in changes to module content or module availability in future years.

Don’t just take our word for it, hear from our students themselves

Student Profiles

Molly Greene

Product Design

I chose NTU due to its wide range of facilities on offer, not to mention it being located in the heart of the city. I have everything I need right on my doorstep!

Anastasia Klimova

I have completed two placements for my course, one at Logitech HQ in Silicon Valley and second one at design consultancy LAYER in London. Placement experience took my 3D modelling and technical theory skill to an entirely new level.

Meghan Geraghty

Product Design

We have loads of live briefs with different companies. My favourite so far was in first year. We worked with a well-known storage company and my product was shortlisted in the top 10. It gave me an insight to what industry was like.

Cerys Benskin

Product Design

The most recent live project we did was with the design consultancy, Matter. In groups, we were challenged with designing three separate smart devices for the year 2025. It was a great experience to present to and receive feedback from industry professionals.

James Plimmer

All the tutors are very supportive and approachable throughout the course. Their enthusiasm makes the subject even more interesting and really gets students excited about the work they do.

Tomi Daniels

Product Design

I enjoy the level of autonomy we are encouraged to have on the course. I think it is a helpful tool in teaching and building great designers.

Adam Wolstenholme

I am currently living and working in Stockholm, Sweden, as part of my placement year. I work for Modernity Gallery which specialises in the curation and sale of iconic mid-century Nordic designs, from lighting and furniture, to textiles and ceramics.

Video Gallery

 

How you're taught

You'll learn through a mix of:

  • lectures - covering the key theories
  • seminars - smaller-group sessions perfect for learning key skills and collaborative working
  • studio projects - working both independently and as groups
  • workshops - supported by our team, you’ll experiment with materials and facilities such as model-making and 3D printing
  • live briefs - from industry and competitions.

A placement year may be taken between year 2 and year 3 of study.

Beyond scheduled sessions, embrace independent study—preparing for lectures, researching, completing coursework, and expanding your portfolio through directed reading. Benefit from the insights of external professional practitioners, ensuring a continual enhancement of your learning with real-world perspectives.

100% of BA (Hons) Product Design full-time students are satisfied with the opportunities they have to give feedback on their course (NSS, 2024).

100% of BA (Hons) Product Design full-time students feel they have had the chance to explore ideas and concepts in depth (NSS, 2024).

Our Product Design community

Dive into our dynamic Product Design community — a blend of creativity, support, and challenge. Collaborate seamlessly with classmates, tutors, and experts to shape your unique design identity from day one. Embrace teamwork to tackle diverse design activities, from idea experimentation in our studio to crafting CAD models and prototypes in our workshops. This environment is designed to inspire and prepare you for the creative challenges ahead in your studies and career.

Study trips

Field trips and study visits are an important part of your learning. Trips may include site visits and visits to practices, museums, exhibitions and events. Where a trip is mandatory it will be aligned to your modules and inform project work, and substantive costs – including travel and accommodation – will be paid for by the school. Optional trips may also be organised which can provide additional opportunities to enhance your knowledge and experience. Optional trips may incur a cost to the student. A valid passport and any associated visas will be required for trips outside of the UK.

Design studio

You'll benefit from dedicated studio space on the course. Our studio-based environment encourages experimentation with new methods, styles, and techniques, and pushes you to take your practice in any direction that motivates you. This approach reflects how the industry works and prepares you well for the collaborative approach that you'll practice throughout your career.

Live projects

As part of some modules, you'll work on live project briefs set by real industry clients. This can involve visits and workshops led by design teams from industry, and delivering presentations to them, providing the opportunity to showcase your skills and ability to potential employers. Previously our students have worked with Nestlé, PepsiCo, Speedo, W'innovate, Instrmnt, Herman Miller, and Matter on a range of exciting projects.

Competitions

As well as working on briefs as part of the course, we encourage you to enter external industry competitions to challenge yourself, broaden your skillset, and add to your CV and portfolio. Our students have won national competitions including the BPMA Student Design Innovation Awards and the Student Starpack Awards, been awarded high-profile prizes at New Designers, and exhibited their work at huge events like the Global Grad Show during Dubai Design Week.

How you're assessed

People excel in different ways, and we want everybody to have the best possible chance of success. You will be assessed through:

  • coursework, this will make up the majority of your assessments and will consist of reports, logs, reflective journals, a portfolio of work, reviews and visual essays
  • exhibitions, showcasing your work and project outcomes.

Staff Profiles

James Dale - Head of Department

School of Architecture Design and the Built Environment

James Dale is the Head of Product Design in the School of Architecture, Design and the Built Environment.

Max Pownall - Principal Lecturer

School of Architecture Design and the Built Environment

Max Pownall is Course Leader of BA Product Design and a Senior Lecturer in the School of Architecture Design and the Built Environment at Nottingham Trent University.

Chris Lamerton - Principal Lecturer

School of Architecture Design and the Built Environment

Chris has developed and manage the learning experience for all year groups across our suite of Undergraduate and Postgraduate Product Design courses. As both a manager and designer he contributes…

Phillipa Martin - Principal Lecturer

School of Architecture Design and the Built Environment

Principal Lecturer and Departmental Manager (focusing on Quality and Standards) for the Product Design team.

Emily Brook - Senior Lecturer

School of Architecture Design and the Built Environment

Emily Brook is the Course Leader for the BA (Hons) Product Design course at the School of Architecture, Design and the Built Environment.

Grant Baker - Senior Lecturer

School of Architecture Design and the Built Environment

As a Senior Lecturer in Product Design at Nottingham Trent University, Grant primarily works with the undergraduate BA Product Design course and leads internationalization efforts for the Product Design department.

Ian Campbell Cole - Senior Lecturer

School of Architecture Design and the Built Environment

Ian Campbell Cole

Paul Kennea - Senior Lecturer

School of Architecture Design and the Built Environment

Paul Kennea is the module leader of the Furniture & Product Level 1 Students.

Careers and employability

The course is designed to prepare you to succeed in the design industry, through work placements, working on real projects from industry, input from industry professionals, and contemporary course content.

CSD accreditation

By enrolling in this programme, you'll gain complimentary student membership of CSD for the duration of your studies. This is the first step in a professional design career offering graduates exemptions in the application process, timescale and costs in achieving ‘Chartered Designer’ status.

Sandwich placement year

In your third year, grasp the opportunity for a year-long, full-time design placement to apply your skills in a real-world setting and explore career options. The skills developed in Years One and Two, along with a curated design portfolio, are complemented by support from our Employability team, assisting with opportunities, CVs, and interview preparation. This industry experience not only enhances your final year work but also establishes valuable connections, with some students returning to their placement companies post-graduation.

Students typically gain placements in product design companies across the UK and abroad. Recent destinations have included: Disney, Hasbro, Nestlé, Tesco, Philip Watts Design.

Professional qualification

Successful completion of the 36 weeks leads to an extra qualification of Diploma in Professional Practice, which will further enhance your CV.

Where do Product Design graduates from NTU work?

NTU has a strong product design alumni community with many graduates working in senior positions in leading national and international companies.

Graduates from this course include design engineers, product designers, CAD designers and visualisation managers. Recent destinations include: Sony, Matter Design, Mothercare, Games Workshop, Nestlé, LEGO, Next, Molton Brown.

Our Employability team

Our expert Employability Team will work closely with you at every stage of your career planning, providing personal support and advice. You can benefit from this service at any time during your studies and for up to three years after completing your course.

NTU Enterprise

You'll also have the opportunity to turn your ideas into a viable business with help from NTU Enterprise, NTU's purpose-built Centre for Entrepreneurship and Enterprise, a support centre to help students create, develop and grow their own businesses.

Final Year Showcase

Check out our NTU Design Industries Virtual Student Showcase, an online exhibition celebrating the work of our Class of 2023 graduates.

Keep up to date with our current Final Year Product Design student work on Instagram - @NTUDI

Campus and facilities

Studio space

Our Arkwright studio is a big, open, creative space where you'll spend a lot of your time as a Product Design student. This is where you'll collaborate, undertake group and individual work, sketch, develop projects and soft modeling, and have presentations and critique sessions. Fitted with plenty of desk space and computers with all the software you need, you'll be well equipped and supported by our academic and technical teams.

Specialist facilities

At the University's City Campus, you'll have full access to our range of specialist equipment and spaces based in our Arkwright and Maudslay buildings. You'll be supported by a team of expert technical staff who will teach you to maximise the use of our resources and facilitate your development as a designer.

You'll benefit from our dedicated studios and workshop facilities, and full IT and CAD suites.

Specialised equipment includes the following:

  • Rapid prototyping modellers: these machines quickly create a 3D object from a virtual computer model using a highly advanced laser process.
  • Waterjet cutter: the latest generation precision technology capable of cutting up to 150mm in almost any solid material such as glass, steel, granite, marble, aluminium and rubber.
  • a CNC (computer-numerical control) router and laser and plasma cutters.
  • Bandsaw machines, lathes and circular saws to cut a range of materials including wood, foam, plastics and metal.
  • Sanding machines, used to prepare surfaces and furniture for a high quality finish.

Take a look at the facilities, equipment and spaces you could use as a Product Design student.

Access to our workshops and labs

Enjoy scheduled access to well-equipped workshops and labs throughout your academic journey, tailored to meet project-specific needs. Additionally, our studio spaces are available for daily bookings, offering flexibility to accommodate your creative workflow. Outside timetabled hours, select machinery remains accessible, with priority given to timetabled students, but open to all when space permits.

Dedicated resource centre

Students in the School of Architecture, Design and the Built Environment have access to a dedicated resource centre. This centre, based in the Maudslay building, enables students to undertake private study in a facility equipped with computers, large format plotters and desk space, together with journals and publications – both current and archived.

Entry requirements

UK students

Standard offer: 112 UCAS Tariff points from up to four qualifications (two of which must be A-level equivalent).

Contextual offer: 104 UCAS Tariff points from up to four qualifications (two of which must be A-level equivalent).

Other requirements:

To find out what qualifications have tariff points, please use our tariff calculator.

International students

Academic entry requirements: 112 UCAS Tariff points from up to four qualifications (two of which must be A-level equivalent). We accept equivalent qualifications from all over the world. Please check your international entry requirements by country.

English language requirements:  See our English language requirements page for requirements for your subject and information on alternative tests and Pre-sessional English.

Other requirements:

Policies

We strive to make our admissions procedures as fair and clear as possible. To find out more about how we make offers, visit our admissions policies page.

Fees and funding

UK students

- see the fees for this course, as well as information about funding and support.

£9,535 per year

If you choose to do a placement year or year abroad, you'll pay a reduced fee for that year:

  • Placement year - £1,850
  • Year abroad - £1,385

Find out about the extra support we may be able to provide to help pay for uni, including NTU bursaries and scholarships.

You will need to pay tuition fees for each year that you are at university. The tuition fees, including the placement year and study abroad options are subject to government policy and may change in future years of study.

Preparing for the financial side of student life is important, but we don’t want you to feel anxious or confused about it. Visit our fees and funding pages if you have any concerns.

International students

- see the fees for this course, as well as payment advice and scholarships.
  • £17,500 per year

If you choose to do a placement year or study abroad placement year, you'll pay a reduced fee for that year:

  • Placement year - £1,850
  • Study abroad placement year - £1,385

You will need to pay tuition fees for each year that you are at university. The tuition fees might increase from the second year of your undergraduate course, in line with inflation and as specified by the UK government.

Scholarships

We offer international scholarships of up to 50% of your tuition fee. You can apply for a scholarship when you have an offer to study at NTU.

Living costs

See our advice on managing your money and the cost of living as an international student in Nottingham.

Paying fees

As an international student, you'll need to make an advance payment of £6,000 when you've accepted your offer to study at NTU. You'll then need to pay your tuition fees in full, or have an agreement to pay in two further instalments, before the start date of your course.

Find out how and when to pay your fees, including information about advance payments, instalment dates and how to make payments securely to the University.

Enquiries

If you have any queries relating to advance payments or arrangements to pay, please contact our friendly and experienced international enquiries team.

Additional costs

Your course fees cover the cost of studies and include loads of great benefits, such as the use of our library, support from our expert Employability team and free use of the IT equipment across our campuses. There are just a few additional things you may need to budget for:

Textbooks and library books

Most modules will recommend one or more core textbooks, which most students choose to purchase. Book costs vary and further information is available in the University’s bookshop. Our libraries provide a good supply of essential textbooks, journals and materials (many of which you can access online) - meaning you may not need to purchase as many books as you might think! There may also be a supply of second-hand books available for purchase from previous year students.

Printing and photocopying costs

The University allocates an annual printing and copying allowance of £20 depending on the course you are studying. For more details about costs for additional print and copying required over and above the annual allowance please see the printing and photocopying information on the Library website.

Material costs for Product Design courses

Sometimes you may incur additional costs, which for this programme could include the following:

  • Year 1:  Layout pads, geometry set, portfolio case, rendering pens, materials £250 (minimum) and printing £100 (minimum)
  • Year 2: Layout pads and materials £160 (minimum) and printing £100 (minimum)
  • Final Year: Layout pads and materials £700 (minimum) and printing £80 (minimum)
    Please note that material costs may vary depending on what material you choose to work in.

Our Students’ Union shop and Bonington Art shop are great places to pick up drawing and writing equipment at reasonable prices and are located right in the centre of our City Campus.

Building Blocks financial package

As a student at the School of Architecture, Design and the Built Environment, you’ll also benefit from our Building Blocks financial package, which aims to help minimise the additional costs of study, while you’re here at NTU.

What you’ll receive

  • All of the materials needed for induction workshops and activities, working within our workshops and laboratories.
  • Free personal protective equipment (PPE), which usually includes hard-wearing boots, goggles and high-vis vests, to keep you safe on site visits and while working in our workshops.
  • Access to the free professional body accreditation, as appropriate for your course.

Field trips

All essential field trip costs will be included in your course fees. There may be the opportunity to take part in optional field trips, which do incur additional costs.

Placements

If you're undertaking a placement year, you'll need to budget for accommodation and any travel costs you may incur whilst on placement. Many of our placement students do earn a salary whilst on placement which can help to cover these living costs.

Year abroad

If you choose to study abroad for a year, you may need to consider additional costs such as visas, vaccinations, accommodation and travel expenses.

Student Showcase

In Final Year, the School will provide infrastructure costs for your Student Showcase, including course catalogue and exhibition set-up costs. If you’re selected to exhibit your work at a graduate show in London, the School will cover the cost of transporting your work, the exhibition stand and event set-up.

Fees and funding advice

For more advice and guidance, you can email our Student Money Team or phone us on +44 (0)115 848 2494.

Cost of living information and support

Managing your money can help you make the most of life at NTU. Here's how we can support you, and now you can make your funding go further.

How to apply

Apply through UCAS.

As part of your application, you’ll submit a personal statement. Tell us about your ambitions, skills and experience. You have 4,000 characters to impress us – here’s how to make your words count.

If successful, you'll be invited to an interview where you'll present your portfolio. This is the perfect opportunity to demonstrate your potential as a designer. Take a look at our interview and portfolio advice.

Keeping up to date

After you've applied, we'll be sending you important emails throughout the application process – so check your emails regularly, including your junk mail folder.

You can get more information and advice about applying to NTU on our Your Application page.

You can apply for this course through UCAS.

If you are not applying to any other UK universities, you can apply directly to us on our NTU Applicant Portal.

Application advice

Apply early so that you have enough time to prepare – processing times for Student visas can vary, for example.  After you've applied, we'll be sending you important emails throughout the application process – so check your emails regularly, including your junk mail folder.

Writing your personal statement

Be honest, thorough, and persuasive – we can only make a decision about your application based on what you tell us:

Your portfolio 

If your initial application is successful, you'll be invited to submit a digital portfolio of your work.

This is the perfect opportunity to demonstrate your potential as a designer. Take a look at our portfolio advice.

Would you like some advice on your study plans? 

Our international teams are highly experienced in answering queries from students all over the world. We also have members of staff based in Vietnam, China, India and Nigeria and work with a worldwide network of education counsellors.

Complete this simple form to keep in touch with the International Office.